Having an online business is extremely rewarding, especially as you begin to reap the rewards of your efforts.  But for many people, they spend so much time on marketing their products and services, they have little time left to look after their existing customers, let alone their social and family life!

What you must remember at all times, is that a customer is more likely to buy from you again if they have had a great experience when dealing with you.  On the other hand, they’re going to tell all of their friends about how bad your service was, if you’re not giving them the service they deserve.

Not only that, but as you spend hour after hour staring at your computer screen, your friends and family will begin to feel a little neglected, because you only leave the home office to eat or go to the bathroom.

Of course all aspects of your business must be worked on, but does it all really have to be done by you?

You probably already realise that the purpose of this website is to talk about the writing services I offer (my services are actually going to be expanding over the coming months).  My articles and ebooks are used by my clients to help them promote their business or message in some way.  They do not have the time to write these themselves, so they pay me to write them, saving them a lot of time and effort.

Because they are not bogged down with this aspect of their business, they are free to concentrate on other aspects of their business.   That’s a great benefit!

Of course writing services only form one tiny part of marketing your business and there are plenty more strategies out there to help you market your business that take time and effort to do.  So why not outsource this aspect of your business too?

For example, you might be thinking that it would be nice to submit a link to your website on several bookmarking sites.  By the time you set up an account at each, then go through the process of submitting your link, writing a description and keywords, you’re easily looking at several hours (if not days!) to do this.

How valuable is your time?  What if you could pay somebody who knows how it’s done, and can get it done quickly for you, allowing you to spend your valuable time either working on keeping your customers happy, or keeping your family and friends happy!?

The benefit of outsourcing your marketing is obviously something else worth considering if you’re anywhere near serious about really building a profitable business.  I am yet to meet a successful person in business who does absolutely everything themselves – they pay others to do what they don’t have the time (or the inclination) to do.

For more information on how outsourcing your marketing requirements could benefit you, visit http://globalwebmarketingservices.com.

If you want to know why article marketing equals more traffic to your website, then you’re obviously looking for a way to boost the profile of your website, right?

Wordpress blogs (like this website) are an ideal platform for any business to promote their products and services because Google loves Wordpress blogs for starters, and they’re also a great way to provide ongoing informative and educational content for your site visitors (for more information on how we can build you a blog similar to this one, please visit our Blogs page.

Having informative and educational content on your website gives the impression that you know your stuff, and if the content on your site is a high quality, then this gives the impression that your products or services will also reflect this quality.

Also, posting your articles to article directories will also provide backlinks to your website, boosting your traffic even further!

What I’ve said above hasn’t really answered the question about why article marketing equals more traffic though, has it?  Ok, well there are several reasons why this is so, as follows:

• Posting to article directories on a regular basis (daily if you can) provides regular backlinks to your wesite, which boosts its popularity.  Submitting to several sites boosts it even further.
• Posting to article directories also means that your articles might get found before your website does, but that is ok, as long as you have linked back to your website in that article or in the resource box provided!
• Regularly updated content in your blog means the search engines come over to take a look more often.  This helps to boost your rankings.
• Using specifically targeted keywords in your articles means that your chances of getting found by somebody searching for a specific term are improved.
• By using a backlinking service to submit your links to bookmarking sites every time you post new content, you will dramatically improve your site rankings, and boost your traffic.

The key here is to consider what you would search for online if you were a potential prospect.  Keyword research is important here, and by incorporating highly targeted keywords into your blog posts and article headings, as well as submitting articles on a regular basis, you will definitely have some decent traffic coming your way!

For more information on how we can help you to boost the profile of your business online, please visit http://internationalwritingservices.com/services/.

Article marketing is a strategy used by many successful internet marketers as a means to attract prospects to their websites. Many internet marketers who do not have their own products also find that article marketing helps them to promote and sell affiliate products and following similar strategies to the one below, many experience amazing results!

Most affiliate products are digital downloadable products such as ebooks, online courses, audios or videos, although the concept remains the same regardless of the type of product it is.

How affiliate marketing works is that the owner of the product pays you a commission for every one of their products you sell on their behalf.  Many pay up to 75% of the price of the product, so affiliate marketing can be quite lucrative if you know what you doing!  The more you sell, the more commission you can make!

One strategy for marketing affiliate products is through article marketing.  Article marketing is really just marketing through the use of well-written, informative articles.  These articles are usually placed on your website or blog, or on article directories as a means to promote your expertise, products or services.

To use article marketing to promote affiliate products, here are a few things you need to do in order to generate traffic to your website and make sales, three of which are listed below:

• Once your website (preferably a Wordpress blog – Click HERE for info) is set up, it is important that you post articles to your site every day for up to 30 days.  Each article should be interesting and informative.  You don’t have to do the hard sell in these articles.  But one thing to remember is this:  You need to provide some value to your readers. They are there to find a solution to their problem.  If you are able to help them in some way, then you build credibility and they are more likely to buy from you.
• Be sure to include your keywords in the heading, the first and last paragraphs, and at least two more times throughout the article.  At the end of each post, include a “call to action” (Eg. “To find out more about how X can help you, click here…”) and a link to your affiliate product.
• Submit a variation of your articles to an article directory such as Ezine Articles. Ezine Articles have some strict rules around putting links to affiliate products in your articles.  The bottom line is, you cannot do it.  Instead, provide a link to your blog.  Also, the content MUST be unique.
• Build as many backlinks to your website or blog as you can.  See our Link Building page for more information about what this is and how we can do this for you.  The beauty of backlinks is that it gives the search engines the idea that your website is pretty popular!

These are only three of the many things you can do to use article marketing to promote affiliate products but as you can see, there are many benefits to be gained by doing so.

If you’re not a writer or really don’t have the time to write so many articles, then our reasonably priced and high quality Writing Services might help.

When building a website you are obviously doing so with the intention of attracting traffic to that website so that you can promote your products or services.

If nobody finds your website then you are going to find yourself with a whole lot of trouble!  What’s the point of having a website if nobody visits it?

For many business owners like yourself, the way to attract traffic to your website is either a bit of a mystery or it seems a little too complicated, but it really doesn’t have to be that way, although there are many strategies to help your website ranking in the search engines.  One such strategy is using backlinks.

Backlinks are essentially links to your website that are posted on other websites that you don’t necesarily own.  The more links you have pointing to your website, the better your site ranking, and the better your site ranking, the better your chances are of people finding your website in the search engines, such as Google, Yahoo and MSN (to name a few).

Creating backlinks is a time-consuming process and in order to achieve optimum results, the process of building links to your site sometimes needs to be an ongoing process to get your rankings up and then keep them there.

If you’re like most business owners, then you really don’t have the time (or the inclination) to spend hours upon hours in front of your computer first learning how to do it, then going and creating backlinks to your site.  So that’s where I come in and take over this tedious task.

For more information on how I can help you with Link Building, please Contact me.

As a business owner, if you are paying to have unique and original articles or content written for you, then that is what you should expect to receive.

What you must be aware of however, is that sometimes there may be small snippets of information throughout the written work that may match up with something else you have read before, but that’s not to say it has been copied.

When talking about specific topics, there are so many points of view out there, but some will be very similar and this must be considered.

For example, when I write about personal development and setting goals, I talk specifically about setting “SMART” goals as an effective goal setting strategy.  Most life coaches I know (including myself) also talk about these “SMART” goals, but we have not copied the work of someone else – we are just talking about what we know.

So if you have a means to check if the work you have been provided has been copied, bear in mind that you may come across small sections that may match up, but for the most part it should be unique and original.

For more information on how I can help your business to make its mark on the world, check out my Writing Services page.

When outsourcing your article writing, do you really get what you pay for in the way of quality?

My answer to this is “Yes and no”.

When sourcing an article writer you will very quickly see that there is a large variance on price.

Whilst some will write for only $1 per article, others will charge you at least $15-$20 per article, or even more.

Most people new to the game will pounce on these $1 articles but will very quickly realise that they will all have to be rewritten. This is because they either don’t make sense or they look like they’ve been written by someone who does not have English as their first language – in fact, this is the usual complaint people have after hiring a writer who charges ridiculously low prices.

If you’re ok to pay to get quality like this, then by all means go ahead.  However, if you prefer that your articles will need only minor changes (if any), then it is time to realise you will have to pay more to get them.

The bottom line is this – if you want something written in native english, then you will have to pay more.  This is because our standard of living is so much higher, and therefore we have to charge more.  Also, if we were to offer our services offline, we would attract much higher prices – up into the hundreds of dollars per article.  By paying under $100 per article, you are getting an absolute bargain!

In saying this though, there are many new writers out there who are initially focused on building their reputation.  These people are prepared to charge less initially in return for some positive feedback on their work.  I have done this, and I know others who have done the same.  Like these people, as my reputation has grown, I have had to put up my prices in line with the demand for my writing work.

The downside of using a new writer of course is that you do not have the feedback of others to refer to, but a positive of this is that you are giving a new writer a go and you never know,they just might be fabulous!

For the most part, you do get what you pay for, so if you want quality you will definitely have to pay for it, but it will be worth it.

The internet is a very big place and if you’re looking for another way to drive traffic to your blog, then regularly updating your blog content is a great way to go.

The reason for this is because when people come across your blog, it is because they have searched for the answer to a question. If you have an article on your blog that answers that question, then you may have found yourself a new customer!

So how do you attract as many people as possible to your blog? Well, you make sure you have a lot of related articles on your blog first! The more questions you can answer, the more people you will attract, and that means potentially more customers!  Post variations of these articles in article submission sites too.

Ok, so that’s great, but what if you don’t know how to write articles, or you hate writing?

That’s where someone like me comes in.

I have clients who require content added to their site five days a week. They pay me to provide that content.

It is this regularly updated content that attracts visitors to your blog.

In comparison, your competitors who have not updated their website on a regular basis will find that their visitors will begin to drop off.  Who trusts a website when the last content update was five years ago??

Regularly updated, relevant content also provides you with some credibility, because your visitors are able to see that you have a fair bit of expertise, because you have all of this information plastered all over your blog.

I know myself that I would rather hand my money to someone who seems to know what they are talking about than someone who doesn’t…!  What about you?

How-to articles, especially when found on a website, can really engage readers and if they gain enough value out of the article they are likely to either stay a while longer, browsing the website they found it on, or they will click through to learn more.

People are generally searching online to find a solution to their problem, and if your how-to article answers or partly answers their questions, then they will very likely want more, and eventually buy your product or service.

How-to articles are really just like a mini set of instructions on how to complete a particular task. In many cases they are written in point form and are generally easy to read and follow.

So, are how-to articles useful? I’d say a definite “Yes!” to that!

With so much competition out there between article writers, it is difficult for the potential “hirer” of these services to decide whom to choose.

The quality of writers varies and whilst some are very good, there are a lot of “bad eggs” around too!

Many of these “bad eggs” compete by keeping their prices low. They may only charge one or two dollars per article, but in nearly every case, these articles will need to be re-written so they make sense!

It would have been so much easier if you had written the article yourself!

When sourcing a writer to write articles or content for your website, there are some of the things you should consider:

* Check out what they have done before – what was the quality of their past work?

* Search for feedback on this writer – what are people saying about the quality? Are there links to other articles they have written? If so, have a look at those to determine if they are of the quality and style you are after.

* Is your writer easily contactable? If they have provided you with several means of contacting them then this is a good sign that they are going to deliver, because they know that you know how to find them!

* Look for writers that specialize in your niche. The more the writer knows about your topic, the better and more informative the article will be.

* Remember that even though you didn’t write the article, as soon as you put your name to it, the article becomes a reflection of you! Are you happy to say it is “your” article?

* Remember that sometimes you need to pay a bit more to get the quality you are after. If you skimp on prices, you will end up with a sub-standard article that has no hope of driving anyone to your website!

Also, it is important to remember that there are writers that charge hundreds of dollars for a short article, and many business owners find this quite reasonable – as long as they are getting the type of quality they want.

As you can see, there are a few things you can do to pick a good article or content writer for your business.  It’s really about doing your homework to make sure you are getting what you really want.

Articles are a great way to show your expertise on a given topic and most definitely give people an insight into the type of person you are and the type of work you do.

If you publish an article that is of sub-standard quality, people will see that as a reflection of the kind of products or services they will receive from you, which is why it is so important to insure you have high quality, informative articles about the place instead!

Your articles are a reflection of you, so should you outsource this aspect of your business?

Let me ask you the following questions:

1. How is your writing ability? – If you write well and have the time to do it, then by all means go ahead and write those articles!
2. How much time do you have on your hands? – This is probably the main reason people outsource. Lack of time. By outsourcing this aspect of your business, you free up the time to concentrate on other areas.
3. Do you know of a good quality, professional and reliable article writer? If not, then it is time to go and do some research.
4. What is your outsourcing budget. Consider this carefully because you usually get what you pay for! A good quality, informative article is much more likely to generate targeted traffic to your site when compared to a terrible article.
5. How quickly do you need your articles written? After you have sourced an article writer it is important to determine their timeframes. Again, if you’re expecting something in an unrealistic timeframe then the quality will suffer.

Your answers to the questions above will determine whether or not you need to outsource. Many people form good working relationships with their writers who in many cases continue to write for them for many years.